Francis Favour Portfolio

E-Commerce Landing Page

I designed a landing page that does more than look good. It communicates value immediately, showcases the product, builds trust through social proof, highlights key features, and guides visitors toward a single goal "downloading the app".

Great design isn't just about pixels. It's about solving business problems, increasing conversions, and creating products people enjoy using.

For this project, I designed a landing page that complements the mobile app by creating a clear journey—from discovering the product to understanding its value and finally taking action.

From the messaging and visual hierarchy to the feature sections and calls-to-action, every element works together to build confidence and guide users naturally through the product.

E-Commerce Landing Page

Great design isn't just about pixels. It's about solving business problems, increasing conversions, and creating products people enjoy using.

For this project, I designed a landing page that complements the mobile app by creating a clear journey—from discovering the product to understanding its value and finally taking action.

From the messaging and visual hierarchy to the feature sections and calls-to-action, every element works together to build confidence and guide users naturally through the product.

A restaurant website

Foodie Hub currently lacks a dedicated website. Without a strong online presence, they may be missing out on potential customers searching for restaurants in Lagos.

Competitor Analysis: Most restaurant sites had cluttered navigation, hidden menus, and frustrating booking flows. This was our opportunity to stand out.

Impact Website Performance: 120% increase in overall traffic 340% boost in online reservations 40% reduction in bounce rate 4 min 32 sec average session (up from 1:45) Business Results: 62% decrease in phone inquiries for basic info 28% menu-to-booking conversion rate 92% booking completion rate 4.8/5 user satisfaction rating

A restaurant website

Foodie Hub currently lacks a dedicated website. Without a strong online presence, they may be missing out on potential customers searching for restaurants in Lagos.

Competitor Analysis: Most restaurant sites had cluttered navigation, hidden menus, and frustrating booking flows. This was our opportunity to stand out.

Education Landing Page

A university landing page, designed to feel modern, trustworthy, and welcoming from the very first scroll.

The hero section sets the tone. A bold headline, clear call-to-action, social proof, and a friendly visual to instantly build trust and guide prospective students toward taking the next step.

Good UI isn't just about making things look beautiful. It's about guiding users naturally through every interaction, reducing cognitive load, and making every tap feel intentional.

I believe Every brand deserves a website people remember.

Education Landing Page

A university landing page, designed to feel modern, trustworthy, and welcoming from the very first scroll.

The hero section sets the tone. A bold headline, clear call-to-action, social proof, and a friendly visual to instantly build trust and guide prospective students toward taking the next step.

Good UI isn't just about making things look beautiful. It's about guiding users naturally through every interaction, reducing cognitive load, and making every tap feel intentional.

I believe Every brand deserves a website people remember.

A real estate website

Elite Real Estate is a comprehensive property marketplace that transforms the home-buying experience. The platform combines powerful search filters, interactive maps, and rich property profiles all delivered through a responsive design that works flawlessly across devices.

This project reinforced the importance of user-centered design in complex domains like real estate. By deeply understanding user pain points and iterating based on real feedback, I created a platform that doesn't just display properties it empowers confident decision-making.

I began by analyzing the current market landscape, examining both direct competitors and adjacent industries for inspiration.

Key Takeaways: Research is non-negotiable: Every design decision should be backed by user insights Simplicity is sophisticated: The best solutions make complex tasks feel effortless Transparency builds trust: In high-stakes scenarios like home-buying, honesty is the best design strategy Iteration is infinite: Launch is just the beginning of the design journey.

A real estate website

I began by analyzing the current market landscape, examining both direct competitors and adjacent industries for inspiration.

Agriculture Landing Page

Agriculture is about people, sustainability, and growth, so every design decision needed to reflect that.

I focused on things that matter more, clear navigation, a natural colour palette, readable content, and a layout that guides your eyes without making you think.

A website should do more than exist online. It should tell a story, build credibility, and guide users toward taking action.

As a Product Designer, I enjoy creating digital products that are both visually appealing and functional. Because aesthetics might attract users... But a great experience is what keeps them engaged.

Agriculture Landing Page

Agriculture is about people, sustainability, and growth, so every design decision needed to reflect that.

I focused on things that matter more, clear navigation, a natural colour palette, readable content, and a layout that guides your eyes without making you think.

A website should do more than exist online. It should tell a story, build credibility, and guide users toward taking action.

As a Product Designer, I enjoy creating digital products that are both visually appealing and functional. Because aesthetics might attract users... But a great experience is what keeps them engaged.